After a successful pilot in three markets started in January, J.C. Penney plans to expand appliance sales to 500 stores this year, going head to head with Best Buy, Sears, Home Depot and Lowe’s. See what other moves the retail chain is making.
Between posting 98% growth in Q4 direct sales, plans for Canadian and European expansion and a new analytics-driven catalog, Wayfair had a pretty good week. The company also announced plans to open its fourth customer service center in Bryan, TX. See what other news and events transpired this week in the world of direct-to-customer retail and ecommerce.
J.C. Penney posted strong Q4 and 2015 numbers, citing omnichannel tactics as a big part of its continuing turnaround, in a period when competitors stumbled. The return of popular private-label brands and the recent addition of appliances by customer demand are evidence that the company has been responsive to what shoppers want. Learn more about the retailer’s recent performance.
UPS took a big leap this week by investing in crowdsourced startup Deliv, getting a seat on its board and a front-row seat on its operating model. Stay tuned to see how the carrier is able to leverage this relationship to better understand and take advantage of the burgeoning sector of the on-demand economy.
While J.C. Penney admits to still being behind curve with its transition to omnichannel, the company is satisfied with the progress it has made. See what plans it has for the year ahead.
Is JCPenney growing faster than Amazon.com? Not really. But based on its new sales reporting methodology, JCPenneys’ first-quarter online sales grew at a faster pace than Amazon’s. Here’s why.
J.C. Penney’s ecommerce sales increased 25.3% year-over-year in September. The increase marked the third consecutive month of double-digit ecommerce sales growth, according to J.C. Penney. Ecommerce sales grew 10.8% in August, and 14% in July.
The search term “textbooks” was the top searched keyword for back-to-school, according to a blog post by AdGooroo who decided to examine paid search trends from last summer to predict the 2013 back-to-school retail season.
What a difference a year makes. J.C. Penney, which faced customer backlash, slumping sales, and the stepping down of CEO Ron Johnson, has now become one of the top online shopping destinations for back-to-school sales.
A few questions went through my mind when I heard Ron Johnson stepped down (as the press release reads) as CEO at J.C. Penney. One was the Ron Burgundy line, … Continue Reading →