10 Tips on SEO Tactics
SEO is an important part of customer engagement and brand recognition. Adam Audette, president of Rimm-Kaufman Group offered these 10 tips on tried and true SEO tactics.
Marketing
How to Improve Post-Sales Support through Mobile
Mobile commerce has arrived. A surge in tablet adoption – with one-third of American consumers expected to own one by 2015 – and the near ubiquity of smartphones has created a tipping point for mobile retail. By the end 2017, mobile retail sales in the U.S. will reach $31B, up from $8B this year.
Rakuten’s Non-traditional Business Model
CEO and chairman, Hiroshi Mikitani, explained the non-traditional business model at Rakuten during the IRCE conference this week and reminded attendees while it’s easy to get stuck in the technology of your business, it really is all about your customers.
Amazon Launches Marketplace in India
Amazon has officially launched Amazon.in in India, making it the tenth marketplace for the global ecommerce company.
An Inside Look into Amazon’s Global Enterprise
Amazon launched it’s latest marketplace in India this week, making it the 10th marketplace for the ecommerce goliath. In this infographic from Amazon, you will get a glimpse into the countries it serves, how many fulfillment centers it has worldwide, and it’s third-party seller growth.
UserTesting.com Launches Enterprise Full-Service Testing Platform
With access to over one million testers, UserTesting.com now offers usability testing designed for large businesses and retailers, complete with advanced targeting, expanded recruiting, live intercepts, moderated testing, quantitative metrics, and research and reporting services.
Why Social Media Logins Matter to Retailers
A new trend that is building steam throughout the ecommerce world is allowing fans and followers of your brand to log on to your site with their Facebook or Twitter profiles. In this infographic from the Social Annex you will learn how social logins are quickly becoming the backbone to onsite engagement and boosting conversion rates for many online retailers.
How to Dominate Search With Google Shopping
Are you looking to compete with the new Google Shopping model? Here are five tips how from Rick Backus, CEO of CPC Strategy.
Free Shipping Major Cyber Monday Focus
When it came to standing out and in front of their competitors over the 2012 Cyber Monday holiday, a new Innotrac report has found that retailer’s main focus was free shipping.
Salesforce to Acquire ExactTarget for $2.5 Billion
Salesforce has entered into a definitive agreement to acquire ExactTarget for $2.5 billion.