Mother’s Day is rapidly approaching and despite the fact that there’s been a steady rise in Mother’s Day-related searches since mid-April, approximately 70 percent of Mother’s Day-focused online activity will occur during the last week before the big day, according to a study by Hitwise, a division of Connexity.
New research from PayPal and Ipsos identifies cross-border shopping habits among millennials (18-34) in 29 countries. These insights provide merchants with valuable guidance to expand international sales among the millennial … Continue Reading →
Generational gaps are nothing new. Baby boomers faced parents who didn’t understand the Beatles and then turned around to become frustrated by their slacker Gen X kids, who in turn had millennials who they now present with participation trophies.
Millennials are driving a new era of demand for digital performance excellence. Eighty-one percent of millennial-age smartphone and/or tablet owners across all countries say they will abandon transactions and shop elsewhere if a mobile site or app is is buggy, slow or prone to crashes.
A survey by Bizrate Insights has found that Millennials are the most interested in same-day delivery, with nearly a third (30%) of them saying it is important, contrasted by only 5% of Seniors.
Macy’s announced findings from their holiday survey of more than 5,000 Macy’s shoppers. See what shoppers said about their holiday shopping plans for 2015.
In order to win customer loyalty, brands need to be strategic, relevant and compelling to customers. Loyalty however is not one-size-fits all. See why loyalty isn’t the same across generations.
Portals are useful for their immediacy, interactivity, and flexibility. See what benefits customer portals can have for your business.
By now most brands are aware they need to be on social media, but many never get beyond Facebook and Twitter. See where brands are going to promote their products on social media.
Research on global millennials found that creating the right content for the right audience and delivering it consistently where ever the audience prefers is important.