With neither of the committee-approved postal reform bills scheduled for consideration by the full House or Senate as of Oct. 7, Direct Marketing Association president/CEO John Greco declared in an Oct. 8 e-mail alert to members that postal reform this year
September catalog sales ranged from the double
Anaheim, CA–After noting that it has a small portion of highly profitable customers and a small portion of destructive customers, St. Paul, MN-based Best Buy is beginning to use segmentation to boost its online and in-store sales.
Anaheim, CA–Innovation is the art of knocking off a great feature from your competitor?s site and mirroring it on your own, said Lauren Freedman, president of the Chicago-based E-tailing group, during an Oct. 6 session at Shop.org?s Annual Summit.
Anaheim, CA–According to Monica Luechtefeld, executive vice president of Office Depot, catalogers and retailers both need to be multichannel, not multiple channel.
Anaheim, CA–Little girls may be sugar and spice and everything nice, but they grow up to be savvy e-commerce connoisseurs.
Attendees at Shop.org
United Parcel Service agreed on Oct. 5 to buy the Menlo Worldwide freight forwarding division of CNF for $260 million.
It looks like relaunch of legendary toy marketer FAO Schwarz is off to a less-than-ideal start.
Office supplies marketer Office Depot announced on Oct. 4 that chairman/CEO Bruce Nelson has resigned