DMA catalog membership flat

| Paul Miller

Although the exact numbers are somewhat unclear, one thing is clear: The number of catalogers that belong to the Direct Marketing Association catalog

Mow betta blues

| MCM staff

Spring has barely sprung, and we’re already dreading mowing the lawn. But thanks to Hammacher Schlemmer, we may not have to – if we shell out $700 for

HAVING HIS SAY

| Ken Seiff

“There are a number of retailers that are investing heavily in promotion and discounting at the expense of their gross margin and order size. In the long

at deadline

| MCM staff

FINGERHUT BAILS OUT MAGRAM, BROWNSTONE On March 10, Fingerhut Cos. bought the inventory, lists, and trademarks of StyleSite Marketing’s Lew Magram and

Netting consumer customers

| Mark Del Franco

Since it was launched in 1995, Appleton, WI-based cataloger School Specialty has sold its nontextbook educational supplies to schools and other institutions.But