Creative Kidstuff, Wishes 1997

| Sophia Burke

The Creative Kidstuff catalog is like a toy chest. The Wishes 1997 edition is not super-organized, stolid, and adult; it’s jam-packed with multicolored

Intranet marketing, by the book

| MCM staff

Do you know how much your company spends on business-related books annually? If not, you’re not alone. That’s why on July 14, barnesandnoble.com, the

Fulcrum shuts its doors

| Mark Del Franco

On July 29, less than a month after founders Michael Lederman and Scott Budoff resigned, $80 million multititle children’s apparel cataloger Fulcrum Direct

At Deadline

| MCM staff

FINGERHUT TO BUY ARIZONA MAIL ORDER, LAUNCHES YOUTH CATALOG Fingerhut, whose $1.5 billion catalog business sells predominately electronics, housewares,

Designing catalogs

| Sophia Burke

Cynthia Harriman is director of new products and communications of Philadelphia-based Computer Expressions, a manufacturer/wholesaler/cataloger of computer