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social media

Are Influencers “Ghosting” Snapchat?

June 28, 2017 | Daniela Forte

Influencers seem to be moving away from social platforms like Snapchat,YouTube and Twitter for platforms like Instagram and Pinterest that are more profitable. This infographic by Collective Bias offers an in-depth look at the current state of social media and where it is headed.

Why Promoted Posts Are a Win Among Millennials

May 18, 2017 | Daniela Forte

More than one in three millennials today have made a purchase based on promoted posts. See what is leading them to make these purchase decisions.

Wayfair Launches “Search with Photo” Feature

May 17, 2017 | Daniela Forte

Wayfair announced the launch of its “Search with Photo” feature that will leverage artificial intelligence to make it easier for shoppers to find furnishings for their homes. Shoppers can now … Continue Reading →

5 Ways to Create a Differentiated Social Media Experience

May 9, 2017 | Chris Teso

Specialty retailers are in a unique position to successfully ride some of the biggest waves shoring on American retail today. Through a differentiated customer experience, specialty retailers can grow customer loyalty, spend, and lifetime value.

How Facebook Chatbots are Changing Ecommerce

April 18, 2017 | Rotem Gal

Live chat for ecommerce has been around for a while, available for customers to ask questions about a product or service being offered. Today live chat has evolved into so much more than that. Here is how Facebook chatbots are making it easier for customers to engage with a brand or retailer.

Operations Summit 2015, JackThreads, ecommerce, customer care, customer experience, customer call center, call center, contact center, social media, social media customer care

How JackThreads Brought Social Media in the Contact Center

April 4, 2017 | Jasmine Brown

The contact center is not just about answering complaints from customers anymore. In fact, it has evolved into much more for JackThreads. The online mens apparel brand made social media and engagement the focus in the contact center in an effort to provide a positive experience for its customers. See how social media played such a role.

Be a Sherpa: Guiding Loyalty Through Consumer Experiences

April 3, 2017 | Jasmine Brown

What makes a customer choose to do business with a retailer for the first time? Better yet, what makes a customer loyal to that brand? The customer today is extremely connected so it is important to find a relevant, frictionless experience. Here are several ways to make the shopping experience both memorable and simple.

Choosing the Right Social Media Network for your Business

April 3, 2017 | Jasmine Brown

Social media is changing constantly today, so retailers are challenged with finding the right social media network that will provide the best engagement between their customers. Here is a deep-dive look at the best social media network for your business.

Customer Service, customer service reps, social media, Twitter, Facebook, retail, Forrester, Conversocial, contact center, contact center agents

The Value of Leveraging Customer Feedback

February 24, 2017 | Daniela Forte

Customer feedback is vital in any business or industry and retailers in particular are utilizing it to not only put specific products under a microscope but also to analyze how they’re providing the best experience across all their channels. Here is how to successfully leverage your customer feedback in the contact center.

Selling Consumer Packaged Goods in a Social Media World

December 12, 2016 | Daniela Forte

Today, 76% of consumers will purchase consumer packaged goods online. This leads to brands spending $5.97 billion on digital marketing for these products. This infographic by Adaptly illustrates those challenges are and how to solve them.

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