Again taking square aim at Amazon Prime, Walmart plans to offer free two-day shipping as part of its $50 a year ShippingPass program. See what else the retail giant has in the works as it looks to gain ground against its online rival.
While Amazon still reigns with Prime, delivery times have slipped for non-Prime members as omnichannel retailers have caught up, according to new data from StellaService. However, this flexing of their fulfillment muscles has come at a significant cost.
Walmart will test a $50 per year subscription ecommerce shipping service this summer, compared to Amazon Prime’s $99, that gets order to door in three days.
Beauty retailer Sephora is upping its ecommerce fulfillment game, offering customers unlimited free two-day shipping for $10 per year, a la Amazon Prime.