Reserve online, pickup in store (ROPIS) is a huge missed opportunity, especially for retailers who are selling oversized items, products that require a certain fit or other high-end, expensive goods. More retailers need to be exploring ROPIS as an option to drive omnichannel sales. Here are several benefits.
Best Buy reported a strong fourth quarter, increasing same-store sales 9% over the previous year and boosting online comp sales by 18%. The company also made improvements to its BOPIS program and is testing an app feature that lets customers notify associates when coming to pick up a large item.
As consumers have shown their growing preference for online shopping, buy online, pickup in store is becoming the answer to returning footfall to physical stores. Here are some steps you can take to find BOPIS success and increase customer choice and satisfaction.
While buy online pickup in store has become a popular tactic for omnichannel retailers, fraudulent transactions are approximately three times more likely to occur, To combat this risk, it’s imperative to take proactive steps. Here are some ways to reduce the fraud risk associated with BOPIS.
BFGoodrich Tires will launch an online tire purchasing program in September. Here’s a look at the BFGoodrich.com launch, and how consumers will be able to purchase tires from the manufacturer.
Joining a growing trend, BJ’s Wholesale Club has introduced buy online, pickup in store at its 213 locations in 15 states, including the entire Eastern seaboard as well as Ohio and Pennsylvania. Non-members can try it out for a 90-day trial.
In this video taken at Shop.org 2015, StellaService Co-Founder and CEO Jordy Leiser talks with Multichannel Merchant Managing Editor Tim Parry about some of the in-store communication breakdowns that keep many retailers from offering the perfect omnichannel experience.
The omnichannel consumer is putting direct-to-consumer delivery on a collision course with the brick and mortar environment. And the retailers with real-time inventory visibility and order management systems in place will be prepared to serve these consumers this holiday season… Or will they?
Batteries Plus Bulbs creates a seamless online and mobile shopping experience by integrating new omnichannel features and functionalities, such as buy online and pick up in store.