FUNDAMENTALS OF MERCHANDISING
Product is the lifeblood of your business So when was the last time you put any serious thought into the way you merchandise your catalog, Website, or
Product is the lifeblood of your business So when was the last time you put any serious thought into the way you merchandise your catalog, Website, or
For the dozen business-to-business merchants and computer products marketers tracked by Multichannel Merchant, the third quarter brought strong revenue and income gains.
The once-iconic brand Sharper Image has in recent years become about as passe as the razor scooter it rode the decade in on. After peaking at $760 million
You know you have to combine multiple lists and run them through software to single out duplicate records before a catalog mailing. But the merge/purge
When Victoria’s Secret Direct opened a new, state-of-the-art distribution center in August, the women’s apparel merchant no doubt figured it would have
It looks like Sears Holdings Corp. is gaining ground in its quest to acquire Restoration Hardware for $269 million. Restoration Hardware at press time
Retail sales for the time between Black Friday (Nov. 23) and Dec. 24 grew by a seasonally adjusted 3.6% over the same period in 2006, according to MasterCard Advisors
Multichannel strategies could help a lot of marketers extend their Cyber Monday success from this year much deeper into next year
Third-quarter net income for Hampstead, MD-based Jos. A. Bank Clothiers rose 27%, to $7.1 million, compared with $5.5 million for the same period last year, in the third quarter ended Nov. 3. Sales jumped nearly 10%, to $131.3 million, up from $119.5 million in the third quarter of 2006. Direct sales for the menswear cataloger/retailer skyrocketed increased 1.8%, while same-store sales rose 3.1%.
Given that the fourth quarter is the busiest time for most merchants, how well they prepare for the big season is crucial to success. Jennifer Melzer, director of customer experience for San Diego-based Road Runner Sports, took time to chat with MULTICHANNEL MERCHANT