Sheplers Sold to Investor Group
Private equity player Gryphon Investors, along with Growth Ventures Group, have acquired $125 million plus western wear cataloger/retailer Sheplers.
Cross Channel
Second-quarter Strength for Zones
Computer reseller Zones (Nasdaq: ZONS) recorded a nice boost to its bottom line for the quarter ended June 30. Second-quarter profits soared 52%, to $4.4 million, up from $2.9 million for the same period in 2006. What’s more, the Renton, WA-based merchant
Pier 1 shelves catalog
Maybe Pier 1 isn’t meant to be in the direct business. The home furnishings and decor retailer announced in June it was shuttering its three-year-old
The Red Envelope, please
In Chinese society, red envelope refers to a monetary gift placed in a red packet because the color symbolizes good luck. That’s where Red Envelope got
Expand your universe with new data sources
Many marketers are spending more, only to experience decreasing response rates. Competition for eyeballs and market share is making it more challenging
Harder to sell?
There’s no question that the new postage rates
FALL or NOTHING
The harsh new postal rates imposed in May are three months old. Mailers should be used to them, right? Think again. Many are still reeling and figuring
Call it E-RFM
Recent developments in e-mail marketing are creating new possibilities for an old set of catalog metrics: recency, frequency and monetary value. Here’s
A bumper crop of food catalog buyers
A hot trend in the food catalog category is offering prepared gourmet meals. But catalogers that sell traditional food gift items ranging from fruits and
Second quarter shows promise
It was a promising quarter for the 10 publicly traded consumer merchants reporting financial figures for Multichannel Merchant. Revenue increased for all but one of the companies tracked, and only two failed to show improvements in their bottom lines.