SEO is extremely important for local retail, with 46% of all Google searches being local. Adding to this, local searches often result in higher traffic conversions. These are just a few of the insights culled from 72 SEO stats in this informative infographic.
Personalization is now considered merchants’ best opportunity to differentiate their brands and compete against the Amazon juggernaut by offering their customers an enhanced customer experience. Here are several factors to ensure an enhanced on-site search experience.
Target is partnering with Pinterest to help shoppers find what they’re looking for by snapping a picture using Pinterest Lens, producing a curated set of products resembling the original image. See where else Target is implementing Pinterest Lens to drive sales.