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Technology

J&P Cycles Prepares for Sturgis Rally

July 16, 2013 | Erin Lynch

For some retailers, a pop-up store is key around the holiday shopping season or in hopes of opening up your brand to a new audience. But for J&P Cycles, which runs a pop-up store every year during the Sturgis Motorcycle Rally, it means a $1 million boost in sales.

What to Do with Slow Moving Inventory

July 16, 2013 | Erin Lynch

Slow moving inventory is an issue that retailers never want to have, but more likely than not, will. But that doesn’t mean you have to let slow moving inventory collect dust. Here are a few things you can do to either turn a profit or gain valuable customer appreciation.

Why Email Marketing’s Significant Growth Continues

July 12, 2013 | Daniela Forte

Customer acquisition via email marketing has magnified since 2009. According to Custora’s report “E-Commerce Customer Acquisition Snapshot” the channel grew from 0.88% of customers acquired in 2009 to 6.84% in 2013.

Wayfair.com Enters Partnership with Quill

July 10, 2013 | Daniela Forte

Home goods retailer Wayfair.com has joined forces with Quill a B2B office provider, to offer a selection of home and office products on Quill.com, according to a press release.

Accelerate Holiday Gift Sales with an Ecommerce Tune-up

July 9, 2013 | Monika Kochhar

Winter holidays are a decisive time for retailers. The National Retail Federation reports that the winter holiday season can represent up to 40% of annual retailer sales, with online gifting … Continue Reading →

Merchants Look To Eco-Friendly Alternatives In Packaging

July 9, 2013 | Daniela Forte

The way merchants are packaging their products has changed over the years looking toward more eco-friendly alternatives along with enhanced branding on their packages.

Why U.S. Merchants Need To Expand Their Borders

July 9, 2013 | Daniela Forte

Merchants are going beyond the domestic borders and thinking globally when it comes to selling their products. Here’s what Craig Reed, vice president of global commerce for Pitney Bowes, said in an interview at IRCE 2013 about selling internationally.

Can Social Login Really Make a Difference?

July 2, 2013 | Erin Lynch

Logging on a retail site should be fast, easy, and stress-free but it can be more of a juggling act for consumers who can’t remember their passwords and ultimately leaving a site. In fact, according to a recent survey, of those users who do not remember their information, 70% will leave. But retailers and shoppers found a new and faster way to stay engaged: the social login.

How to Reach the Constantly Connected Digital Shopper

July 2, 2013 | Erin Lynch

The modern day consumer is constantly connected no matter where they shop. It could be by using their smartphone to showroom in store, reading an email on a mobile device, or by interacting with a brand on Facebook. Even though a consumer is always connected to the digital world, it doesn’t necessarily mean they are connecting with your brand the way you’d like.

USPS

USPS to See Real Time Tracking in All Locations by Years End

July 1, 2013 | Erin Lynch

The United States Postal Service expects to see real time tracking in all 67 of its districts by the end of 2013. The move was generated to give “piece of mind” to both the customer and the shipper with 15-minute real time package tracking.

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