When companies make plans to expand into new geographies—particularly emerging markets like the BRIC nations (Brazil, Russia, India, China)—they often consider launching multilingual websites to serve those new global customers. Here is how to expand into virtual markets and offsite social commerce.
Walmart, refusing to slow down, announced the acquisition of Bare Necessities, adding an online intimates retailer to its list of ecommerce properties. This news comes hot on the heels of the retail giant’s October purchase of plus-sized fashion retailer Eloquii. Here is why Bare Necessities fits well into Walmart’s group of acquired ecommerce brands.
At long last and after several failed efforts, Sears Holdings is filing for Chapter 11 bankruptcy protection and embattled CEO Eddie Lampert, who tried unsuccessfully to prop up Sears with his own money, will step down but stay on as chairman. Here is a look at what remains and the steps Sears took to try to avert its bankruptcy fate.