Macy’s Continues to See Results from Omnichannel
Macy’s is continuing to see in-store sales driven by its online channel at both its Macy’s and Bloomingdales stores, the company told analysts and investors in a Q2 earnings call.
Ecommerce
Creating a 360-Degree View of the Customer
Creating a single view of the customer is the goal for many retailers, but having their data in multiple places is preventing many of them from making this a reality.
How to Transform Your Ecommerce Legacy Platform
How old is your legacy ecommerce platform? For many retailers, their front-end and back-end platforms could be anywhere from 10 to 15 years old, leaving many in serious need of an overhaul.
Amazon To Open New Fulfillment Center in CA
Amazon announced it was opening a fifth California fulfillment center in Redlands, giving it nearly 5 million square feet of fulfillment space in the state.
How to Organize and Execute Omnichannel Strategies
Retailers are finding various ways to address the issues that surround the “multichannel problem” and executing the omnichannel experience that best fits the consumer.
The Mobile Mind Shift: The Six Truths of Mobile Commerce
Mobile is constantly changing and the way consumers view the shopping experience since today people are “wedded” to their devices and are always connected.
What the Marketplace Fairness Act Means to Small Businesses
Before heading out for summer recess, the U.S. Senate made plans to extend the Internet Tax Freedom Act, which bars states from levying taxes on internet access.
Growth of Online Shopping in the Last Decade
Retailers are diving into online retail as consumers across the globe in both developed and devloping markets across the globe, according to this infographic by SnapParcel. Global online retail sales has seen an increase of 17% since 2007.
Phasing Implementation with Easy Learning Curves and Accelerated ROI
There are ways to phase in an implementation, simplify the learning curve, and accelerate the ROI. Many technology solutions today are built in a modular fashion, which makes it possible to add incremental functionality while mitigating the risks that can come with technology upgrades and modifications.
The Future of Ecommerce: Beyond Facebook, Beyond Convenience
It’s time for forward-looking companies to capitalize on social and mobile behaviors, glean customer insights and lay the groundwork for the benefits of predictive analytics. These investments may not pay dividends immediately, but over time will define truly great and personalized customer experiences.