Ecommerce

Ecommerce Customer Satisfaction Continues to Rise

| MCM staff

According to the American Customer Satisfaction Index’s (ACSI) annual E-Commerce Report, produced in partnership with customer experience analytics firm ForeSee, customer satisfaction with e-commerce websites continues to rise, gaining 1.2% to 81.1 on the ACSI’s 100-point scale. The improvement in the e-commerce sector, which comprises the online retail, brokerage, and travel categories, is driven in part by the strong performance of the aggregate of smaller e-retailers and e-brokerages.

6 Things to Keep in Mind When Replatforming

| Mark Simpson

If you’re considering a replatform, it’s likely because your ecommerce site is highly complex and dynamic, with rich content, targeted merchandising, interactive customer support and advanced search capabilities. The good news is that it doesn’t have to be tricky. Here’s a checklist of six things to help ensure a smoother process.

CommerceV3 Co-Founders Talk Ecommerce Trends

| MCM staff

CommerceV3 founding partners Nathan Focht (left) and Blake Ellis critiqued a slew of ecommerce sites last week at IRWD 2013. In this video, they talk about what ecommerce trends they saw with Multichannel Merchant senior content manager Tim Parry.

What Can We Learn from eBay and Amazon’s Q4? Go Mobile

| Erin Lynch

When looking at some of the more successful fourth quarter performances inside marketplaces such as such as eBay and Amazon, it appears one of the sure fire ways to boost sales is through mobile. As an example, by attracting more customers using mobile gift guides and mobile-only deals, eBay was able to double its mobile sales in 2012. Maybe it’s time your ecommerce company started getting serious about mcommerce.

6 Best Practices for Acquiring Mobile Shoppers

| Gregory Kennedy

In a highly competitive market with millions of apps in the App Store, how do you acquire the highest value shoppers for your mobile retail app? TapSense has put together six best practices that outline how retailers can acquire shoppers and not just users for their mobile apps.

How to Stand Out From the Crowd in a Marketplace Environment

| Bernard Luthi

More consumers are shopping online than ever before, and not just for Christmas. According to figures from eMarketer, U.S. shoppers spent $343.43 billion in 2012 alone. Therefore, in this fast growing retail ecosystem it’s more important than ever for retailers, big or small, to stand out from the crowd.

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