Online sales for macys.com and bloomingdales.com, combined, were up 35.8% in December, 40.3% for the 2011 holiday season, and 39.7% in 2011 year-to-date. But Macy’s president and CEO Terry Lundgren is not ready for his company’s ecommerce team to rest on its laurels.
Retail industry sales will rise 3.4% to $2.53 trillion in 2012, according to the National Retail Federation. That’s slightly lower than the pace of 2011, in which sales grew 4.7%.
Looking to add product videos to your ecommerce site? We’ve put together a sampling of product videos from a variety of sources.
The viewing of videos on ecommerce product pages is growing at an extremely rapid pace, according to reports that surfaced this past holiday season. But despite the rise in popularity and conversions, merchants are still struggling to determine how to best use video on their product pages.
Here are six ways to reach tablet shoppers to drive ROI.
Google Shopping has enabled small and medium sized merchants to compete with large retailers on a scale previously unseen. Google Shopping allows retailers to reach a large audience of consumers with little to no effort. To take full advantage of Google Shopping, use the following six tips.
Ebags.com set holiday and annual sales records in 2011. Find out how it accomplished this feat.
Since mobile and tablet commerce are burgeoning forms of technology poised to become a larger part of the retail landscape this year, here are some tips for merchants to consider.
B-to-C retailers, how were your ecommerce sales this holiday season?
The number-one goal for ecommerce merchants is to consistently deliver engaging website experiences. This infographic by Monetate shows why it’s important to constantly test simultaneous campaigns to discover what may produce a winning formula.