Airgas Acquires Refron
One week after Airgas acquired Oilind Safety, the company announced today it has signed an agreement to acquire the assets and operations of Refron, a national reseller and distributor of refrigerants
Catalog
Harry & David Finds Gold In Its Own Mailing List
Looking for good prospects? You can find them in your house file, says Melissa Watson, director of catalog and e-mail marketing for gifts retailer Harry & David
Jockey Bares New Apparel Catalog
New catalog designed to promote Jockey as a lifestyle brand.
Catalog Choice: We Aren’t Out to Kill Direct Mail
The last thing Catalog Choice
Fine print
Your list broker is important to you. So is your tailor. But both of them take a back seat to the most essential partner of all: Your printer. Finding
Spice Up Copy with Specifics
You’re walking down the street, minding your own business, and all of a sudden you see a car swerve off the road and hit a small dog. Before you can even
RX for 1-800-PetMeds
Billing itself as America’s Largest Pet Pharmacy, the 1-800-PetMeds catalog is devoted to helping pet owners keep their Fidos and Fluffys healthy. But
Slim chances
Does the U.S. Postal Service hate catalogs? From the major rate hike it imposed on them in 2007 to the proposed restrictions on or letter-size catalogs,
Three tips for tight times
You don’t need another article telling you how bad the economy is right now and what that means for your business. We all know that postal and paper prices
Bloomingdale’s to bag By Mail books
Say goodbye to the Bloomingdale’s By Mail catalog. The apparel cataloger/retailer merchant plans to phase out the title by early 2009. It will instead