Tapping Ecommerce Growth Opportunity in Canada
Growing numbers of U.S. merchants seeking to expand beyond the hyper-competitive domestic market are looking north to Canada. Learn more in this white paper from Multichannel Merchant.
Marketing
Kidrobot’s Ecommerce Traffic Rises 87%
Collectible toy retailer Kidrobot quadrupled conversions and increased orders by 13% since making improvements to the user experience on its ecommerce site, including integrating video and other social media content into its site.
St. Louis Tag Launches New Website
With an updated design and CMS, St. Louis Tag’s new website positions the company as a leader in the hang tag printing industry.
Is Tmall the Ecommerce Gateway to China?
If you want to sell in China, agile commerce is the way to go. Here’s how retailers are using – and can use – Alibaba’s Tmall to reach customers in that growing economy.
USPS Teams Up with Sony Pictures to Promote The Amazing Spider-Man 2
The United States Postal Service’s Priority Mail will soon be hitting a theater near you after scoring a major product endorsement in Sony Picture’s highly anticipated summer blockbuster “The Amazing Spider-Man 2.”
How to Master the Art of Social Commerce
One potential solution to the ecommerce overcrowding problem is for companies to focus their attention on the internet’s equivalent of word-of-mouth advertising – social media.
Will Marketplaces Devour Ecommerce?
At Catalyst 2014, ChannelAdvisor CEO Scot Wingo was referring to the growing dominance of marketplaces, notably Amazon’s and eBay’s, and the fact that marketplaces are outpacing the growth in general ecommerce websites.
Competition, Growth and Customer Experience from the Amazon Perspective
Sebastian Gunningham, Senior Vice President, Seller Services, Amazon Services, joined Scot Wingo, CEO of ChannelAdvisor for a “fireside chat” at Channel Advisor’s Catalyst 2014 event.
The Power of Video for Small Business
Leading retailers including Zappos and Old Spice are known for their online videos, but more often than not, brands are missing out on this critical element of their content strategy.
Pinterest Rapidly Becoming a Marketer-Friendly Haven for Product Videos
Will we soon see the day when marketers get more excited about placing their product videos on Pinterest than on Facebook?