Holiday Tip: Get Going with Google Shopping
Another tip for the holidays? How about a tip for right now! Zach Morrison, vice president and director of SEM at Elite SEM, says you better be working on Google Shopping before it’s too late!
Marketing
Holiday Marketing Tip: Message Around Urgency
eBags email marketing manager Blake Area’s number-1 tip for the holiday season? Message around urgency.
7 Keys for a Successful Video Program
How do you choose which SKUs are the best fit for video so that you can quickly deliver ROI and show the business case for video? To get the biggest bang for your buck, consider these seven tips as you are launching a video program.
How Google Shopping will Disrupt Online Retail
Soon, retailers’ free ride on Google will be over, and they will have to adapt to the change to Google Shopping. So what should online merchants be aware of to acclimate themselves with the new Google Shopping?
4 Tips for Building a Subscriber Profile
Asking a customer for too much information could result in purchase or opt-in abandonment. Let
5 Things Retailers Must Do to Prepare for the Holidays
Holiday planning can consist of many things, from sales and marketing plans, to gearing up for heavier operations and order fulfillment. Here are five things you can do as a merchant to help make the holidays less stressful and more prosperous.
How to Optimize for Big Data
Marketers need to step up to the challenges of Big Data to claim its rewards. Here
Dissecting High Homepage Bounce Rates
Knowing that the homepage is often a website’s first date with the visitor
Holiday Tweet Signals End of Summer?
If Vineyard Vines tweets a pic from its holiday catalog shoot in late August, does that officially mean summer is over?
Nike Gives Andrés Iniesta Control with New CTR360 Maestri III Cleat
@NikeFootball, no not that kind of football, unveiled it’s latest soccer cleat through a really cool video on Twitter today. What better way to engage your soccer fans than with a cleaver video of professional FC Barcelona midfielder
Andr