Pay-to-Play: Google’s Free Ride is Over

| Tim Parry

Google Product Listings is being phased out in favor of Google Product Search, a commercial shopping portal built on its Product Listing Ads platform. Here’s a look at what you need to do to get your site ready for the October 1st transition.

USPS Defaults on Retiree Payments

| Jim Tierney

It appears that Congress won’t act on pending postal reform legislation this year, according to Gene Del Polito, the president of the trade group Association for Postal Commerce.

Twitter Launches Cashtags

| Tim Parry

Called “cashtags,” users can click on the stock symbols to take you to a twitter search. But how will cashtags play out? Will the cashtag become more valuable for marketers, or those on the mergers and acquisitions side?

Meet the 2012 MCM Awards Judges

| Erin Lynch

Geoff Batrouney Geoff is the executive vice president, of Estee Marketing Group, a company that specializes in List Management, List Brokerage, campaign/donor analyses, Insert Media Management and Brokerage covering all aspects of …

How Retailers Grow Subscribers, Fans and Followers

| MCM staff

The retail experience is evolving, but are retailers changing with it? ExactTarget’s report Subscribers, Fans and Followers takes a look at how the 100 fastest-growing retail chains in the United States are seeking to build and engage consumer audiences in ongoing email, mobile, and social communications across in-store and online touchpoints.

Amazon 2Q Sales Up, Profits Down

| Tim Parry

Amazon.com said its sales for the second quarter, which ended June 30, were up 29%. But the etailer expects to have an operating loss of between $50 million and $350 million next quarter. Here’s why.