School Specialty Makes a Preschool Push
Recent state budget cuts have led to tighter spending among elementary, middle, and high schools on supplies ranging from desks to crayons. To reduce
Marketing
Live from NEMOA: Integration Key on Most Multichannel Fronts
Cambridge, MA–Jewelry, gifts, and home decor cataloger/retailer Ross-Simons
Retail Sales Tumble During Early Days of War
U.S. retail sales fell 9.9% for the first four days of the war in Iraq, according to ShopperTrak
Record Annual Sales, Earnings for Staples
It was quite a year for office products conglomerate Staples (NasdaqNM:SPLS). The framingham, MA-based cataloger/retailer posted its best sales and earnings
Live from Gartner CRM Summit: Building ‘TRUST’
(Direct Newsline) Harriet P. Pearson thinks a lot about trust
Live from Gartner CRM Summit: Helping Customers Serve Themselves
(Direct Newsline) Self service: The very term suggests downsized call-center staffs and vast savings as customers move their inquiries to the Web. But
Proof Is in the Packaging for The Fruit Co.
While quality is key for Hood River, OR-based The Fruit Co., the three-year-old fresh-fruit marketer believes that another element contributed to its