Marketing
Who’s the New PMG? Anyone’s Guess
Washington–The U.S. Postal Service appears to be far from making a decision on choice of a postmaster general to replace William Henderson, whose term
Racketeering Charges Shut Wall Street Creations
Rome, GA-based finance-themed gifts cataloger Wall Street Creations has reportedly been shut down by the Floyd County (GA) district attorney and a local
A Market in Bloom
The overall gardening products market has grown nearly 50% between 1996 and 1999 Between 1996 and 1998, according to the NGA, the number of households
WEB SUCCESS in 10 easy steps
The annals of e-commerce history will remember the year 2000 as the year that should have been. According to research firm Webmergers.com, at least 210
Double the treasure
Consumer catalogers may think that expanding into business-to-business sales is akin to coming upon hidden treasure. After all, they already have the
ask the experts
If you are responsible for online privacy issues in your company, your mantra should be Know, say, do. Know what your company is doing, say what your
Seattle Earthquake Jolts Northwest Mailers
The earth moved in Seattle, and catalogers based in the area felt it. But most agree that damage from the Feb. 28 earthquake measuring 6.8 on the Richter
PROMISES
E-fulfillment solutions allow companies engaged in direct-to-customer operations to handle the challenges of fulfillment over the Internet Two Christmases
People News
Schaumburg, IL-based database company Experian has named Deborah Lowman-Zuccarini executive vice president/chief marketing officer for Experian Marketing