How Ann Taylor Loft Brought Me Back to 2001
When I was in high school friends of mine always referred to me by my last name. See how Ann Taylor Loft brought me back to my high school days.
Marketing
Walmart Enters Drone Airspace with Amazon, Google
Walmart asked the FAA to begin testing drones for home delivery, curbside pickup and checking warehouse inventories, joining Amazon and Google in the air.
Will 2015 Be the Most Social Shopping Season Yet?
Over the past several weeks, the biggest social networks have shared some major announcements that are certainly piquing the interest of retailers ahead of this holiday season.
10 Critical Success Factors in the Age of the Customer in 2016
Forrester identified the top 10 critical success factors that will determine if companies thrive or fail in the age of the customer.
3 Tricks to Boost Halloween Sales
Halloween is just around the corner and its not just a holiday for the candy industry, but for party goers and hosts too. Here are three tricks to boost your Halloween sales.
Macy’s Reports Only 35% of Shoppers Will Shop Online
Macy’s announced findings from their holiday survey of more than 5,000 Macy’s shoppers. See what shoppers said about their holiday shopping plans for 2015.
Email, Loyalty Programs Must Work in Tandem
While retailers can take full advantage of their marketing plan through email and loyalty programs, both must work seamlessly across touch points or they run the risk of disappointing customers. See why email and loyalty programs are important for your marketing plan.
4 Ways Data-Driven Personalization Will Improve Your Business
Personalization is no longer reserved for retail giants like Amazon and Netflix, with massive engineering teams and deep pockets. Delivering delightful personalized online shopping experiences is now within every retailer’s reach. Here are four ways data-driven personalization can impact customers’ experiences, and your bottom line.
Exclusive Personalized Content Key Feature of New Alex and Ani App
For accessories brand Alex and Ani, exclusive personalized content was the way to go when it recently launched its mobile app. See what other features are being offered in the app.
Finish Line Introduces Exclusive Experience with Puma
The Finish Line, Inc. has teamed up with Puma for the Puma edge at Finish Line, initially rolling out the customer experience program at 10 targeted locations and at Finishline.com.