TOMS Launches #WITHOUTSHOES Campaign
This past weekend a friend told me shoe brand TOMS was asking people to grab a camera, take a picture of their bare feet and post it to Instagram using the hashtag #withoutshoes.
Must Reads
American Mint Leverages Surveys for Better Customer Service
There are several ways to improve the customer experience, and one way is through the execution of surveys, see how American Mint leverages this customer service tactic.
Nordstrom Rack Sees Successful Online Sales
Nordstrom reported tremendous success with its online off-price business which saw a sales growth of 50% in the first quarter. See what other growth initiatives are planned for Nordstrom.
Z Gallerie Creates Social Buzz with Its Catalog
Home furnisher Z Gallerie found an innovative way to marry its catalog with user-generated content on social media. See what they did and how it worked for their catalog and social channels.
7 Ways Retailers Can Boost Mobile Engagement
There are several ways marketers can boost mobile engagement, see what these are and how they can benefit your brand.
5 Ways E-Retailers Can Leverage Data to Increase ROI
It is critical for entrepreneurs to take advantage of big data to better understand their current and prospective customers and create a strategy to scale success. See how you can leverage your big data.
Why Your Brand Should Be on Pinterest
By now most brands are aware they need to be on social media, but many never get beyond Facebook and Twitter. See where brands are going to promote their products on social media.
Bonobos Makes Leadership Change
Bonobos has made a leadership change to expand its rapid multichannel growth. See what high-end accessories company this person came from and what it will mean for Bonobos.
Merchants Address Fast Delivery Demands
Merchant panelists at Operations Summit 2015 said they’re doing all they can to decrease time-to-customer, but same-day delivery isn’t a high priority.
Over 27% of Global Payments are Made on Mobile Devices
Online payments made using mobile devices continues to rise globally now accounting for 27.2% of the total online payments made in the first quarter of 2015, according to Adyen’s most-recent quarterly Mobile Payments Index. Here’s a look at how mobile payments grew in the U.S., and worldwide.