New Web Catalogs

| Sophia Burke

Duncraft You don’t have to be an ornithologist to put up a feeder and watch birds come to your backyard,” says Michelle Pinciaro, customer service manager

A change of plans

| Sophia Burke

Annette Zientek is president of Christine Columbus, a Lake Oswego, OR-based catalog of women’s travel gear. Annual sales, less than $5 million; annual

Specialty acquisitions

| Mark Del Franco

It has annual revenue of $350 million and designs on becoming a billion-dollar company within five years, yet educational supplies marketer School Specialty

Calender

| MCM staff

August 1-5 San Francisco International Gift Fair. George Little Management. George R. Moscone Convention Center, San Francisco. For more information,

BRAGGING RIGHTS

| Sherry Chiger

Catalog Age’s exclusive ranking of 1997’s top 100 U.S. catalogers is sure to please lovers of paradox. Continued consolidations resulted in the growth

Fee structure in flux

| Mark Del Franco

In the commission structure used by most of the list industry, brokers receive a 20% commission per list transaction. But over the years, as mailers have

L.L. Bean hunts for women

| Peter Girard

Why would an industry giant like L.L. Bean launch a catalog and not endow it with the company’s 86-year-old brand? The perception that Bean’s fashion

USPS’s next battle

| Paul Miller

When the U.S. Postal Service and its two major unions begin contract negotiations on Aug. 25, the unions will demand their share of revenue from the January