Black Box Launches Security Spin-off
Networking products and services cataloger Black Box Corp. is trying to make the world a little safer with the products featured in its 260-page security products spin-off.
News
Miles Kimball Parent Launches Title
Oshkosh, WI-based manufacturer Colonial Candle ventured into new territory in October with a 16-page catalog touting its scented candles and potpourri. The launch is a continuation of Greenwich, CT-based Blyth’s foray into the catalog industry
Boise Cascade Now OfficeMax
On Oct. 29, Boise, ID-based Boise Cascade Corp. completed the sale of its paper, forest products, and timberland assets for approximately $3.7 billion to affiliates of Boise Cascade LLC
Mailer Takes a Creative Meeting
This month our reviewers take a meeting with Marco, a Harrisburg, PA-based cataloger of supplies and accessories for meeting and event planners. Critiquers
Little Creative Details and Big Payoffs
Small catalog companies face challenges that larger mailers don’t encounter, due to the lack of economies of scale. For this reason, smaller catalogers
Ben Silver Spins Off Women’s/Children’s Book
In the two years since it introduced women’s clothing in its catalogs and store, upscale men’s apparel marketer Ben Silver has expanded the selection
Circulation Rebound
For catalogers, back to school translated to back in mailboxes. This past August, Catalog Tracker, a service of Greenwich, CT-based list services firm
Toying with the Election
This presidential election is a joke at least to Bradenton, FL-based novelty gifts cataloger Johnson Smith Co. The company’s catalogs, which include The
Markets What’s New
Culture Shock You can travel overseas in a jiffy, but your documents may not make the trip so readily, warns World Trade magazine. Marketing and other
No Relief in Sight from Price Hikes
If you were hoping for relief in the tight paper market, think again. Catalogers can expect low supply, high demand which translates to unfavorable pricing