Merch Mishap Gets `Whacked’

| Moira Cotlier

What seemed like a brilliant merchandising idea at the time turned out to be a production nightmare for Corte Madera, CA-based Restoration Hardware. But

New Lists

| MCM staff

DREAM PRODUCTS There are more than 240,000 buyers of products such as the Universal Ink Jet Refill Kit and the Dual Compartment Thermal Cooler from space

New Lists

| MCM staff

PERFORMANCE DIVER This list from Performance Diver catalog has more than 166,000 scuba diving enthusiasts who have purchased items such as wet suits,

New Lists

| MCM staff

GAMECHATTER GameChatter is a free biweekly newsletter from interactive gaming network iEntertainment. This newsletter is sent electronically and via regular

What Slowdown?

| MCM staff

Costs are up, economic growth down – but mailers insist they aren’t worriedLike an overzealous New Year’s Eve celebrant, catalogers could be starting

New Lists

| MCM staff

THE SCIENTIST List Technology Systems Group has a list of more than 25,000 opt-in email names of active subscribers to TheScientist.com online edition.

New Lists

| MCM staff

FISHING LICENSE HOLDERS This newly compiled database features more than 4.2 million fishing license holders compiled from state registration records.

Online Asset Exchange

| Stuart Cohen

Realizing that not all businesses are inclined to buy industrial equipment via the Web, San Diego-based Online Asset Exchange launched a print catalog

No Election Tie Here

| MCM staff

At press time, the outcome of the 2000 presidential election was still in question. But the race was not nearly so close with two neckties sold in Favorites,