eBags to Piggyback Amazon on Prime Day
eBags has decided to not just participate in Amazon’s July 12 selling holiday, but launch its back to school season the same day on its own ecommerce site.
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More Merchants Jumping In as Prime Day Opportunities Grow
After the success of Prime Day 2015, merchant sellers on Amazon are getting over their initial apprehension and jumping in with both feet, according to an executive with a company that works with several hundred of them. Read about the challenges and opportunities associated with this now-major sales event.
Prime Day Primer: 6 Things You Need to Know About Prime Day 2016
Amazon has announced that its second-annual Prime Day selling event will be held on July 12, and is pulling out all stops to make sure the negative feedback it received last Prime Day is not repeated. Here are 6 things you need to know about Prime Day 2016, whether you’re a Prime seller on the Amazon marketplace, or are just watching from the sideline.
It’s All About Riding the Prime Day Wave for Proactiv
After raising the profile of its line extensions during Prime Day 2015, Proactiv hopes to move some of its best-selling product during this year’s faux sales holiday. Now with over a year of operating history on the Amazon marketplace, the company has become more adept at managing the channel and avoiding conflict with its primarily direct marketing approach.
What Amazon Prime Day Means for Marketplace Sellers
In 2015, the first annual Amazon Prime Day was a huge success for the marketplace and it returns again this year with plans of exceeding last year’s sale success. But what does this mean for third-party marketplace sellers? See what third-party marketplace sellers should expect on Amazon Prime Day.
Same-Day Delivery Could Cause a Huge Prime Day Headache
Amazon’s second-annual Prime Day could be a game-changer for same-day delivery. But it could also be a huge headache for Amazon come July 12. There’s a chance Amazon’s Seller Fulfiller Prime program may give the marketplace a black eye this Prime Day.
Amazon Announces Second Annual Prime Day
Amazon announced its second annual Prime Day, set to take place on Tuesday, July 12. This year, the marketplace giant will offer more than 100,000 deals worldwide to Prime members. See what plans Amazon has in place.
Amazon Dash Adds 50 New Buttons, Expands Categories
Amazon announced another expansion of its Amazon Dash Button program, adding more than 50 new brands and increasing the total to more than 150. With the program, Amazon is bringing a growing assortment of popular consumer packaged goods sold at its marketplace into the realm of simplified, push button fulfillment gratification.
3 Ways Retailers Can Get Ready for Santa
The clock is already ticking for retailers to get their holiday strategies in place, there is only a few months for them to get everything ironed out before the rush begins. Here are some useful tips to get the ball rolling on holiday 2016.
How Your Ecommerce Operations Have Benefited from the Amazon Effect
Since Amazon was founded in 1994, they have revolutionized the way people purchase products. Consumers have moved from having to go to traditional retail stores to now having the power … Continue Reading →