Around the World in 80 Ways

| Rebecca Gibson

Your reps may not be like Phileas Fogg, but they can still explore new customer service territory with maps that guide them through every step of the

CASE STUDY: ROSS-SIMONS

| Mark Del Franco

Coordination, Not Integration… Not Yet, Anyway With 11 stores, a four-year-old Website, and an annual catalog circulation of about 70 million, jewelry,

short takes

| Rama Ramaswami

Plug and Play? Not yet, although retailers wish they could. Ideally, a customer would be able to buy anything from anywhere – a brick-and-mortar store,

short takes

| Rama Ramaswami

Outsourcing takes off; systems integration lags; international expansion picks up the paceThree’s Company What do you do when you have too much to do?

FINANCE Taking back the Web

| Mark Del Franco

As market cools, some spin back Web units Last year, multichannel marketers were racing to spin off their Internet divisions as separate public companies.

CommercialWare, Inc.

| MCM staff

As a leader in order management and fulfillment software, CommercialWare is redefining the direct-to-consumer market by delivering powerful solutions

CHANNEL YOUR POWER

| Julie Barton Miller

Managing multiple fulfillment avenues calls for a flawless performance. Get the choreography right with these steps from seven successful merchantsRemember

MANAGEMENT SOFTWARE REVIEW

| MCM staff

Vermont Teddy Bear on CatMan This month, Arthur Borden, direct mail manager of stuffed bears marketer Vermont Teddy Bear, reviews the CatMan catalog management