4 Areas to Master When Scaling Your Ecommerce Business

| Maria Haggerty

For growing brands, nothing is as important as establishing long-term health. With U.S. ecommerce sales predicted to surpass $480 billion by 2018, it’s no surprise entrepreneurs across all industries are flocking online to earn a piece of this growing business.

Jet.com

Why Jet.com is Kind of a Big Deal for Walmart

| Tim Parry

At press time, Walmart has yet to acquire Jet.com, as The Wall Street Journal suggested was a $3 billion possibility on August 3. But industry experts say Walmart’s acquisition of Jet.com could be kind of a big deal. Here’s a look into all the possibilities a marriage of Walmart and Jet.com could bring.

PetSmart Improves Customer Experience With Better Insight Into Customers and Pets

| MCM Staff

PetSmart partnered with Cognizant to gain better insight into its customers and their pets that promises to create a better shopping experience. Cognizant will empower PetSmart with better decision making by integrating operational store, campaign and other data to provide a single view of the entire data landscape. See what other ways PetSmart will improve the customer experience with this partnership.

power shopper

Mobile Searches Continue to Play Major Role for In-Store Customers

| Daniela Forte

Mobile searches are important to customers even after they enter the thresholds of stores. A new study revealed that 77% of retail searches that mention “coupon” are initiated on a smartphone or tablet. Comparison searches that have the potential to close a sale, such as those focused on “return policy,” “price match” or “reviews” were initiated on a mobile device at least 77% of the time. See why it is important to understand the device that the searches are coming when it comes to completing the sale.

L’Oréal Acquires IT Cosmetics for $1.2 Billion

| MCM Staff

L’Oréal announced the aquisition of beauty makeup brand IT Cosmetics for $1.2 billion. The acquisition is an effort to answer the rising demand of makeup and hybrid skincare. See how this will benefit both brands going forward.

Radial

Radial Hires 3,200 Workers to Help Retailers for Holiday 2016

| MCM Staff

Radial announced it has hired 3,200 workers to help leading retailers this holiday season. Radial employees will be trained to represent brands and retailers of all sizes, and cultivate a base of loyal, happy customers. See what the training will include and how it will help retailers this holiday season.