power shopper

3 Predictions on How Omnichannel Will Be Omnipotent in 2016

| Rob Gonzalez

Omnichannel enjoyed buzz-worthy status in 2015, but that was just the beginning. This will be the year that omnichannel becomes “omni-essential,” driven by the increasing need to meet customers when, where and how they shop. Here are 3 reasons why this phenomenon is taking place.

Week in Review: Wayfair Just Had the Best. Week. Ever.

| MCM Staff

Between posting 98% growth in Q4 direct sales, plans for Canadian and European expansion and a new analytics-driven catalog, Wayfair had a pretty good week. The company also announced plans to open its fourth customer service center in Bryan, TX. See what other news and events transpired this week in the world of direct-to-customer retail and ecommerce.

Hayneedle

Hayneedle Acquisition an Opportunistic One for Jet.com

| Mike O'Brien

The acquisition of home goods seller Hayneedle by Jet.com was a matter of right place, right time, not the result of an active pursuit in that category. Find out more about what Hayneedle brings to the table from Jet.com’s perspective, and about Jet’s performance and growth seven months after its launch.

B2B ecommerce, B2B marketing, B2C ecommerce, B2C marketing, ecommerce, ecommerce website, personalization, website personalization, product personalization

The Rise of B2B Mobile Decision Making

| Jonny Dixon

There are some pretty big changes afoot in the B2B sector when it comes to purchasing decisions. Here are some tips that will provide this digital, mobile-savvy group with the kind of experience they expect.

Jet.com, Marc Lore, Amazon, Walmart.com, ecommerce, ecommerce marketplace, Diapers.com

Jet.com Acquires Home Goods Seller Hayneedle

| Mike O'Brien

Startup and Amazon challenger Jet.com has massively expanded its inventory of home furnishings, acquiring ecommerce seller Hayneedle for an undisclosed sum. The move adds millions of new items like patio furniture and pet supplies to a Jet.com inventory that is heavily skewed toward everyday consumer goods.

How to Build Your Own Ecommerce Empire

| Stephanie Gifford

Think you have what it takes to start an ecommerce empire? If so, be sure to build a strong foundation and do some research first. Here are six useful tips to get the ball rolling on your ecommerce empire.