FALL or NOTHING
The harsh new postal rates imposed in May are three months old. Mailers should be used to them, right? Think again. Many are still reeling and figuring
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Going back to the future
Do you remember the 10 commandments of marketing database content management from previous columns? In case you don’t, here’s a quick recap: The data
Going postal, again
Sometimes I think if I hear or read one more thing about this year’s postal rate hike, I’m going to scream. You must be getting pretty tired of it, too
Home Depot sheds HD Supply unit
After spending the past decade building up its business-to-business division, home improvement products retailer Home Depot has sold the unit to a trio of private equity firms:Bain Capital, The Carlyle Group, and Clayton, Dubilier & Rice.
Home Depot Supply Sold
A trio of private equity firms–Bain Capital, The Carlyle Group, and Clayton, Dubilier & Rice–have snapped up Home Depot
What Direct Merchants Can Learn From Direct Marketers
Being an active member of both multichannel retail and direct marketing communities, I
Cracking the Multichannel Code: Analysis Across Channels
It’s one of the great mysteries of modern multichannel marketing: Where are the customers and orders really coming from? If we as multichannel merchants
Sun Capital Swings for Edwin Watts
With an eye toward building a greater presence in the golf market, an affiliate company of private equity firm Sun Capital Partners acquired Edwin Watts Golf Shops on May 25.