How to Negotiate Software Agreements
Let’s face it: Getting to the point of signing an agreement for a new order management, warehouse management or website system requires a massive amount
Data & Analytics
Order Management Systems Directory 2011
2011 Order Management Systems Directory
Best Practices for Managing Email Sender Reputation
When it comes to email-marketing best practices, resources and recommendations abound
B-to-b response databases can broaden reach
Business-to-business marketers reluctant to use response files have some pleasant surprises in store: There is a broader range of names and information
Global Storming: TAKKT Hopes to Add to North American Stable
After keeping a low profile during the past few years, business-to-business direct marketer Takkt America is looking to see and be seen. Why? Because
Modify square-inch analysis to fit your business
While some of us love diving into the minutia of square-inch analysis, others may find this an unenviable yet necessary task of mathematical gymnastics.
Melissa Data Announces New Property Information Web Service
RANCHO SANTA MARGARITA, CA–(Marketwire – April 12, 2011) – Melissa Data Corp, a developer of high performance data quality and address management solutions, today announced that customers can now access detailed property and mortgage data on over 140-million U.S. properties by using the company’s unique new WebSmart Property Web Service. Available immediately, this is the most comprehensive solution available to the public for sourcing nearly any information on a given property — including everything from parcel and owner information to square footage to zoning and more.
How to Prevent an Email Security Breach
So what did we learn from the latest email security breach? That is can happen to any company
2011 Annual parcel rate analysis
By now, you’ve been able to measure the impact of UPS’s and FedEx’s general rate increases effective Jan. 3. The majority of shippers are finding that
Get a better circ plan by Friday
DETERMINE WHO HAS EMAIL You must segment your mailing to identify customers who have promotable email addresses (meaning customers who welcome marketing