Though the clock is ticking on holiday shopping this year, retailers still have time to make the season brighter and improve the playbook for 2013. As demonstrated by the sales successes of Thanksgiving Day and Cyber Monday, the savviest retailers will be those that leverage advanced tools for managing paid search, mobile and PLA campaigns.
While a new report revealed that Apple, Best Buy and Kohl
Green Monday (Dec. 10) reached $1.275 billion in spending, up 13 percent vs. last year and ranking as the third heaviest online spending day for the season-to-date after Cyber Monday ($1.465 billion) and Tuesday, Dec. 4 ($1.362 billion), according to figures released by online measurement service comScore.
An internal email inside an unsealed class-action lawsuit alleges that FedEx has been overcharging many of its commercial and government customers for years. The plaintiffs in the lawsuit are claiming that the shipping company violated federal civil racketeering laws and are seeking three times the amount of the overcharges.
Office Depot has announced that customers can now pick up most of its online inventory at a traditional brick and mortar store within an hour of ordering from the web.
Intermec, a provider of data capture and information management solutions, announced that an agreement is in the works in which technology and manufacturing firm Honeywell International will acquire Intermec for $600 million. The deal is expected to go through by the end of the second quarter 2013.
In order to keep customer retention, retailers need to focus on customer satisfaction. As retailers become more global, it
Even though most retailers have a heavy social presence on sites such as Facebook, Twitter, and Pinterest, it
Knotice has released its annual mobile and tablet email survey, which revealed that during Cyber Week 46.76% of all emails opened from retailers were done so on a mobile device. The report also states that overall the mobile open rate during that week jumped to 50% over last year.