SEO Myths: Link Building

| Stephan Spencer

Every day a new search engine optimization myth is born; unfortunately, not every day does an old myth die off. Here are the myths about link building.

Demystifying the Myths of SEO

| Stephan Spencer

Every day a new search engine optimization myth is born; unfortunately, not every day does an old myth die off. The net result is a growing population of myths. These are nearly impossible to squash because snake-oil salesmen keep perpetuating …

How Business Intelligence Can Help You Understand Consumer Behavior

| MCM staff

Business intelligence makes the complex marketing campaign management process manageable. BI solutions aggregate information and provide retailers easy access to data for business reporting, analysis, planning and decision support. By transforming data into actionable information, BI helps retailers make faster fact-based decisions before, during, and after campaigns.

More Order Fulfillment Could Be Outsourced: Report

| Jim Tierney

E-commerce and multichannel retailing are placing greater demands on order fulfillment practitioners, according to a new study released by third-party logistics provider Saddle Creek Corp. The E-Fulfillment Trends Report focused on how companies address …

Marketers Recommend a Google+ Presence

| MCM staff

Are you ready to build your Google Plus page? On Monday, Google announced it had opened Google+ Pages, which had been available to businesses by invite only, to global brands worldwide. Marketers say Google+ will be good for the SEO benefits, and the intimacy of a smaller crowd.

Infographic: Tablets Taking Shopping by Storm

| MCM staff

It appears tablet commerce is going to be to holiday 2011 as mobile commerce was to holiday 2010. As tablet commerce looks to have a breakthrough season, iPad catalog platform provider Moxerie benchmarked the retailers who are taking an early lead.