Data Tech: Closeup Look at a PC-based Merchandising System
Merchandise management is both art and science. The art is in product sourcing and selection. The science is in forecasting, analyzing, and managing demand
Marketing
Live from Shop.org: Percentage of Shoppers Among Web Households Remains Flat
New York–Two-thirds of Americans, or 67.5 million U.S. households, have Internet access at home. That’s an increase of more than 51% since 2000. But
People News
Warren, PA-based apparel and home products cataloger Blair Corp. appointed Cynthia Fields to its board of directors. Fields, currently president of catalog/retail
Cabin Fever
THE WOOLLY SHEEP is no mammoth retailer, but from its little corner of Weed, CA, an historic lumber town (pop. 3,100) on the western slopes of Mt. Shasta,
Systems Integration
Three times a year, while conducting our benchmark surveys, we ask our readers how many sales channels they operate and each time, their lists grow longer.
Implementing a Customer Service Initiative CULTURAL REVOLUTION
Time to move beyond the “customer is always right” conventional wisdom, and toward creating a corporate culture that provides functional and emotional value to customers, employees, and shareholders.
This Wizard Isn’t Named Harry
ANYONE FAMILIAR WITH a certain (rather popular) series of books will recall the magical map that figures prominently in several of them. It shows not
Loose Ends
Remember the days when fulfilling an order was a simple matter of throwing stuff into a box and taping it shut? Today’s complex fulfillment processes
A Lower Cost of Capital
When investment professionals discuss the benefits of taking a company public, they often home in on the lower cost of capital. Historically, price/earnings
Management Software Review: A Year of Competitive Change
After two years of sluggish software sales, we are finally starting to see catalog companies investing in new systems. Luckily for them, during the past