Will 2015 Be the Most Social Shopping Season Yet?
Over the past several weeks, the biggest social networks have shared some major announcements that are certainly piquing the interest of retailers ahead of this holiday season.
Social
How to Make Customers Special Friends of Your Brand
Make any interaction with the customer a personal one. Whether it’s a small note, a tiny gift or a discount on their next purchase, show your gratitude for their business.
How Instagram Images Enrich the Email Experience
Social media is an active channel for marketers, in fact, 76% of emails today contain a social media button, while only 14% of emails contain social images. See how marketers can better leverage Instagram images for their brand.
Belk Sees Success with Back-to-School Sweepstakes
Belk was able to up its engagement with returning college students during a recent Back-to-School Fashion Sweepstakes. See how the company used its social and mobile channels for the sweepstakes.
How Ballard Designs Drives Sales and Rewards Loyal Fans
There are millions of people visiting social media sites every day, but many businesses are still struggling with how to capture these interactions and use them to drive more personalized marketing. See how Ballard Designs saw digital marketing success using social media.
Facebook the Top Acquisition Platform for Retailers
Twenty-five percent of retailers say Facebook is the top acquisition platform. See how other channels ranked when it comes to selling to the customer.
4 Tips for Driving Offline Sales from Online
Ads and content drive web traffic, but what drives customers to your store? These 4 tips will help you keep up with them and build offline sales.
Gelb Music Sees Success with Ecommerce Focus
Gelb Music of Redwood City, CA has seen great success in a tough business environment by doubling down on its ecommerce and digital marketing efforts.
Mobile Drives Ecommerce Spending
Ross Kramer, CEO of Listrak told Multichannel Merchant during IRCE 2015 that consumers are embracing mobile at an increasingly high rate. See what else he shares about the biggest trends in ecommerce today.
Moorea Seal Turns Instagram into a Revenue Source
While Pinterest continues to be the brand’s top source of referral traffic and revenue, the designer is now finding that Instagram is important for future growth. See how Moorea Seal benefits from using Instagram.