Despite a backlash against Thanksgiving Day sales events in brick and mortar stores, U.S. consumers have made it their third biggest ecommerce shopping day. Which day of the year is the top ecommerce day in the U.S.? You’ll be surprised…
What started as Cyber Monday – when shoppers returned to their desktops at work on Monday with items still on their holiday lists – quickly became Cyber Week, a week-long marathon of savings (and spending). Digital interactions – estimated to impact 64% of all in-store retail sales by the end of 2015 – certainly played a role in this shift.
Despite the proliferation of shopping channels, a recent study published by Oracle and Edison Research indicates that last year Christmas sales via smartphones and tablets were up 55%, and 37% of all online sales (or 8.9% of all total retail sales) were made directly via a mobile device.
Last month, PayPal launched a new chip-card reader that will accept contactless mobile payments including Android Pay and Apple Pay. Simultaneously, credit card companies like Visa and MasterCard are changing … Continue Reading →
The next wave of mobile innovation to grow and sustain direct customer relationships is finally here; and unlike apps, the mobile wallet opportunity is one any business can seize.
To take full advantage of expected growth this holiday season, here are 5 tips for online selling success merchants can use to realize its full potential.
In the last few weeks I have come across several headlines where a retailer is either doing one of two things – launching a mobile app or redesigning their mobile site or app. See which retailers are aiming to make the mobile shopping experience a better one.
Thanks to bigger screens and better user experiences, Bill Siwicki, the Vice President of Mobile Strategy and Research at GPShopper and an adjunct professor at Depaul University Kellstadt Marketing Center, thinks mobile commerce sales could reach 30% of all holiday ecommerce sales in 2015. Watch Multichannel Merchant’s video interview at Shop.org with Siwicki for his thoughts on geo-targeted marketing, apps, beacons, and more.
The redesign includes a new mobile site optimized for viewing on mobile devices, and universal apps for Android and iOS devices. See what other features Newegg has planned.
For accessories brand Alex and Ani, exclusive personalized content was the way to go when it recently launched its mobile app. See what other features are being offered in the app.