Computer seller Dell did $3 million in sales last year through its Twitter accounts, Dell director of communities and conversions Liana Frey said Wednesday during a keynote session at eTail 2009.
Search and social have collided, and now they affect each other. Not only is search now social, but it also possesses its own unique voice. The voice
Consumers are spending the same amount online in 2009 as they did in 2008, according to Forrister’s annual report on consumer behavior. But the report shows consumers are much more engaged this year because of social networking activities.
While YouTube is an excellent destination site for video and serves the purpose for socializing and democratizing
When used properly, a Facebook page can be a very effective means for merchants to communicate with their audience on a unique and personal level. Here are some best practices.
When it comes to search engine optimization, the tools you arm yourself with are just as important as your skill set.
What makes a good widget? Like the creations from the 1980s TV series hero MacGyver, the best widgets are compelling inventions strung together ingeniously
Retailers have long viewed customers as hard assets a valuable commodity we smugly thought we owned. For decades, we used our customer files as a means
Search and social have collided, and now they affect one another. Not only is search now social, but it also possesses its own unique voice
Since it sells yarn through big box stores such as Walmart and Michaels, Lion Brand Yarn was afraid its customers had a misconception that it was a large, faceless corporation. Now thanks to social media efforts, its customers know all about Lion Brand Yarn employees Liz Shaw and Zontee Hou.