MCM Thursday July 18, 2013
View Web Version MCM THURSDAY News and Intelligence for the Multichannel Merchant July 17 , 2013 5 Steps eBags Used to Create a Successful Crosschannel Campaign How to Create … Continue Reading →
Search Results for back to school
Back-to-School Sales Expected to Jump 4.3% in August
Retailers will get some good news at the start of the back-to-school season as ShopperTrak said it expects to see an increase in retail sales 4.3% compared to August 2012.
Get Your Holiday Email Plan in Place
The second half of the year is full of opportunities. Depending on your business, you can capitalize on a number of holidays. So what should you be doing with your email marketing plan now to be poised to maximize holiday sales in the months ahead?
7 Tech Tips for Highly Accessible Sites
There are 7 key aspects to any accessibility initiative which an organization should abide by in order to develop a user, screen reader and web-crawler friendly site.
Magazines Integrate Ecommerce Capabilities to Websites
Essence magazine has a new “Beauty Matchmaker” tool which helps women find foundations, lipsticks and eye shadows that complement their individual skin tones and color preferences, according to Mashable.com. Women … Continue Reading →
Storified: Ron Johnson Out as JCP’s CEO
Ron Johnson is out as CEO of the troubled general merchant, and has been replaced by the man he replaced at the end of 2011, Myron E. (Mike) Ullman III. … Continue Reading →
Mobile Retargeting for the 21st Century
What was once considered an old marketing tactic has now become hip again. When it comes to mobile retargeting, take a look at AOL and you will find it’s all about persistence.
4 Customer Service Metrics for the Contact Center for 2013
Using Split Testing and Retargeting to Boost Mobile Conversions
Mobile messaging analytics, as part of a well-thought out mobile marketing strategy, can help brands and retailers gain actionable business intelligence. They can then use that data to craft push, SMS and mobile email messages that are relevant, add value and are selectively timed.
Improve Conversions by Enhancing Product Videos
When it comes to product videos, it cannot be a