Measuring and Rewarding Reps for Telephone Selling
Creating a successful selling or upselling program is a matter of putting the right people on the phones, training them properly, and creating policies and incentives to make them successful.
Search Results for back to school
Trigger Happy: Using Triggered E-mail to Drive Engagement Marketing
Engagement is a hot term in e-mail-marketing circles right now. Why? Because, according to a slew of experts, marketers who want to continue to get their
MCM AWARDS 2010 FINALISTS
The judges have selected the finalists in Multichannel Merchant’s MCM AWARDS. The judging panel named 51 print channel finalists and 21 Web channel finalists.
2010 MCM Awards: Finalists
The judges have selected the finalists in Multichannel Merchant
Eight reasons why direct mail still works
Multichannel marketers today tend to get caught up in the frenzy of the next greatest trend. What about Web 3.0? What’s the hot social networking application?
Educators Resource Sings the Praises of its WMS
Educators Resource has strengthened its back-end operations and fulfillment infrastructure with a new warehouse management system.
Target Increasing Mobile Offerings for the Holiday
“Mobile devices are integral parts of our guests
Office Depot Launches Holiday Gift Microsite
The goal of the flash site is to help consumers shop for gifts based on a recipient’s personality type and to promote special deals for the week up until Christmas, says Monica Luechtefeld, Office Depot’s executive vice president-e-commerce and direct marketing.
Signs of Life
No one is expecting a blockbuster holiday, and that’s good we’re not likely to get one. But the sentiment for many by the end of the summer was that we
August Sales Roundup
Recession-weary retailers were dogged by the dog days of August, judging by the months financial results for the companies tracked by Multichannel Merchant.