Giving A Voice to Your “Silent Majority” Boosts the Customer Experience

| Georgina Nelson

While 92% of consumers fail to complete ratings and reviews, 82% rely on them to make purchasing decisions. But there’s actually hope in the “silent majority” and it starts with bridging the gap between timely customer feedback and the brick-and-mortar shopping journey.

NRF’s Big Show Puts Major Retail Disruptions on Display, With a Hopeful Look to the Future

| Daniela Forte

The National Retail Federation’s Big Show was buzzing in New York as tens of thousands of attendees celebrated the encouraging growth of 2017 holiday sales, while gazing at next-gen technology offerings that promised greater personalization, engagement and enhanced customer experiences, further melding the physical and digital realms. Here is a snapshot look at some of the latest trends at NRF’s Big Show.

Study Finds Affluent Shoppers Prefer Discount Retailers

| Daniela Forte

Affluent consumers are becoming more price sensitive when it comes to embracing industry disruptors like artificial intelligence, Amazon and mobile technology to compare prices. See what is driving this trend and what it means for both discount and full-priced retailers.