3 Ways to Speed up Your Ecommerce Website
Shopping cart abandonment is a real plague for ecommerce, and retailers are trying to find a cure for it. Here are three ways to make sure your ecommerce site runs faster to ensure success.
ecommerce
Walmart Revamps Ecommerce Site
Walmart is launching a new ecommerce site in May that promises to add a new look and feel to the overall online shopping experience. See what features the new site will have.
9 Key Trends in Digital Marketing for 2018
As the retail industry is seeing a shift with digital in how brands are approaching marketing and establishing a store presence, retailers are looking for ways to provide timely relevant content that consumers demand to master the omnichannel approach, fully connecting the online, mobile and in-person experience. Here are some of the latest digital marketing trends to hit the industry in 2018.
The Ever-Evolving State of Ecommerce
As a retailer with an ecommerce site, it can be difficult to keep up with the ever-evolving changes of consumer expectations. Retailers are expected to pay attention to the latest trends to be successful, including where to shop, reasons for cart abandonment, actions taken to qualify for free shipping and return preferences. Here is what retailers need to know about how ecommerce is changing at a rapid pace.
Google’s Shopping Actions Ties Together Ecommerce Across Platforms
Google’s new Shopping Actions lets consumers order products across all of its platforms including voice assistant, YouTube, Google Maps and Gmail. See which major retailers are partnering with Google and how it will change the shopping experience for customers.
Technology Allowing Brands to Survive, Thrive Amidst Disruption
Doomsday predictions of a “retail apocalypse” notwithstanding, industry disruptions including thousands of store closings and many bankruptcy filings provide opportunities for brands to grow their customer relationships, according to a new study from Deloitte Digital and Salesforce. See what types of disruptions are paving the way for a retail renaissance.
Neiman Marcus Prepares for the Customer of the Future
Neiman Marcus told attendees at eTail West that the focus in 2018 is on making innovation part of its DNA as it seeks new, creative ways to connect the online and in-store experience for its upscale customers. The common denominator in all of the innovation is bringing digital to the forefront of the business.
Walmart Launches Four New Private Brands
Walmart announced it is launching four new private brands in the apparel category, two for women and one each for men and children. The company said the new brand rollout is intended to create a one-stop destination for fashion as well as everyday essentials, electronics and the rest of the broad assortment of categories.
Walmart Cites Operational Issues in Q4 Ecommerce Slowdown
Due in large part to inventory management issues around the critical holiday period, Walmart reported a serious slowdown in its booming ecommerce growth during the fourth quarter, which increased 23% compared to a 50% gain a year earlier. See what these challenges were for Walmart and what it meant for sales in the fourth quarter.
Making Sense of Forecasting 2.0 and the Role of AI
Listening to current retail technology discussions, it’s safe to say that artificial intelligence is the early favorite for buzzword of the year, with countless taglines promising unprecedented productivity improvements based on AI. Here is what you need to know about AI and the difference between traditional and advanced forecasting.