ecommerce pricing strategy

A 5-Step Guide to Dealing with Sellers Violating Your Online Pricing Policy

| Justin Meats

Your online pricing policy protects your margins and ensures customers have a consistent experience with your brand, wherever they buy. So, when a seller violates your policy, it hurts your bottom line and can have a lasting impact on brand perception. Here are 5 steps you can take to address violations of your online pricing policy.

Defining Your Ecommerce Pricing Strategy in a Post-List Price World

| Sanjeev Sularia

Pricing is one of the most difficult issues in online retail because it is a major challenge to keep up with such a fast-moving and dynamic marketplace. With the concept of “list pricing” on the wane, here are some tips to help you stay ahead of the curve in ecommerce pricing and gain a competitive edge in this crucial area.