The 2015 holiday season is picking up steam! And you’ll soon be able to gauge whether your holiday marketing plan is on target. If things don’t go quite as you had expected, are you prepared to change course and salvage the season?
If your email inbox is anything like mine, it’s about to get buried by an avalanche of emails from retailers all offering their best deals of the holiday season. Here are three ways you can go beyond mobile optimization to sell more stuff with email marketing over the holidays.
EnterWorks, a market leader in master data solutions for transforming product information into persuasive and personalized content, said the combination of print and web catalogs is a defining element in omnichannel shopping experiences.
Bloomingdales apologized after it approved a rather inappropriate ad in it new holiday catalog. See how people reacted to Bloomingdale’s error.
It’s almost upon us—the most lucrative day of the year for many retailers. Black Friday is a competitive, high-stakes game. Find out how you can embrace customer feedback and provide a consistent omnichannel experience for your customer.
There’s no doubt that ratings and reviews play a significant role in the consumer purchase process. Find out what role they can play in your ecommerce strategy.
With billions of images shared daily, consumers now have more opportunities to share and discover awesome products and useful content. See how you can provide more visual content for your consumers.
For ecommerce marketers, preparing for the holidays is old hat. But, with November upon us and the unofficial start of the holiday season behind us, it’s time for some straight talk about Cyber Monday.
There is no reason why an online marketplace cannot be an integral part of Black Friday and Christmas promotions, nor indeed promotions at other times of the year. Here is how to best go about it.
The Holidays: the most wonderful time of year…especially for retailers. See Deloitte’s projections for holiday sales and what it could mean for your business.