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SendAmerica Stuffed bears marketer The Vermont Teddy Bear Co. (VTBC) is branching out. Its gifts Website, SendAmerica, sells 250 handcrafted U.S.-made

Catalogers have long relied on special-interest and lifestyle magazines to find customers either by placing space ads or by renting their subscriber files.

Keeping Up with Moving Customers The U.S. Postal Service estimates that 45 million Americans move every year. For nearly two decades, the USPS’s National

Retailers, pure-plays, and other marketers tend to view catalogers as leaders in database marketing. And at first glance, catalogers do seem to be database

Marine Products Catalogs It’s finally fishing and boating season for parts of the country that endured a long winter. Boaters are spiffing up their crafts,

Legislators are making it harder for bankrupt companies to sell their databases. On March 15, the U.S. Senate voted 83 to 15 to approve a bill that would

New York-based teen girls cataloger/retailer Delia’s has sold the assets of its Foster City, CA-based children’s apparel catalogs Storybook Heirlooms

In an effort to drive traffic to its stores and showcase its product line, apparel marketer J. Crew mailed a book that is a stylistic departure from its

While the U.S. has so far avoided an outbreak of foot and mouth disease among its livestock, the epidemic in the U.K. and continental Europe could cause