3 Ways Retailers Blend Ecommerce with Retail
Consumers and marketers agree – the world of shopping is increasingly becoming digital. Here are three ways the digital and in-store experiences are coming together.
Digital
The Abandoned Shopping Cart: What Customers Want in a Checkout Experience
Convenience is one of the top reasons people shop online today as opposed to shopping in a physical store. While shopping cart abandonment is up 70%, which means only three in 10 people are completing a purchase. Is there way to turn the checkout process into a memorable experience that results in buying? Check out these strategies that may just do the trick!
What Millennials Want from Brands This Holiday Season and Beyond
Today, millennial shoppers are digitally savvy, they’re a generation that wants instant gratification and expect it in all facets in their life. This is no different when it comes to their shopping habits. Here is an inside look at the millennial shopper and they expect from brands today.
Target Reports Robust Growth in Digital Sales
Digital sales have seen robust growth for Target in the third quarter. CEO and chairman Brian Cornell said during a third quarter earnings call that digital sales grew more than 26% and has grown more than 20% year-to-date. See what other plans Target has in place for its digital channel.
How to Improve Retailer Customer Tracking Across Digital Channels
Keeping track of your retail customers across all channels is no easy task, but it is important in order to understand where and when your shopper is shopping. Here is how you can improve the customer tracking across all of your digital channels.
How to Upsell to Shoppers on Their Way to the Shopping Cart
When it comes to selling to customers on your website, there are plenty of creative ways to do it. Erin Condren Designs finds various ways to upsell to the customer. See what those ways are and how it can help your business.
MakerBot Achieves Engagement Success on its Website
3D printer manufacturer MakerBot has always been about providing a personalized experience that puts its customers at the forefront of innovation. The company worked to achieve engagement success in three key areas of its website, see which ones and what they did.
Creating a Commerce-Enabled Community
As mobile and online shopping become increasing popular, all retailers are looking for ways to break down silos and provide a seamless digital experience. Retailers are having to move beyond the barriers to bridge in-store, online and the mobile experience.
What Shoppers Want With Good Customer Delivery
Are you meeting the customer demands when it comes to delivery? Shoppers today want more than ever before and many retailers may be missing the mark in providing great service. Shoppers want to be rewarded for brand loyalty, they want a personalized experience, and easier experience and more. Here are some statistics that are guaranteed to help retailers create a better shopping experience for their customers.
Elizabeth Arden Launches New Signature Digital Campaign
Elizabeth Arden launched a new digital campaign that pays homage to its founder, Elizabeth Arden. The campaign, “From the Desk of Liz Arden,” which showcases the brand’s history. See who is making cameo appearances in this new digital campaign and how it will help tell the brand story.