One of the key ways to make your online efforts more effective is to amplify them with offline marketing and promotion. If you think this may help your business, here are some things to consider.
Email is as relevant as ever when it comes to how retailers are communicating with their customers. This is why it is imperative to have a solid email marketing strategy ready. In this report by Multichannel Merchant, find out how email has evolved as a channel and some tips and tricks needed to remain relevant in a competitive retail market.
It’s not just enough to have those contacts, you’ve got to be using them in your marketing plans. One of the best ways of ensuring your contacts stay engaged is through well implemented email workflows. Here are 11 workflows to think about in your B2B marketing strategy.
As 2017 finds itself in your rearview mirror, ask yourself a question. What changes did I make to my email program in 2017 that had a significant impact? Here are several tips to get you ready for the year ahead.
With email continuing to be one of the top-performing online marketing channels, it shouldn’t be a surprise that my inbox is overrun with bland, generic emails. Here are several strategies to improve your email marketing program.
For brands and merchants, the fun and festivities of the holidays are always joined with a merry madness to meet and beat challenging sales goals and deliver holiday success. Here are several ways to get on top of your UGC strategies for the holidays.
Email marketing is an important channel throughout the year for retailers, but the importance is most critical during the holiday season. Here is how you can get your email marketing strategy in place in time.
Consumers are so keyed in about personalization that a recent study found 40% of online shoppers expect that multichannel merchants know about their offline purchases and factor those into their marketing emails. Here is how you can bridge the online-offline personalization gap.
Building a successful marketing campaign is imperative for any business. Understanding your retargeting metrics is needed to make this possible. Here are 10 must-know retargeting metrics for your business.