In an age of apps, just creating one for your brand or ecommerce shop isn’t enough. You need to ensure your mobile app security and protect user data from a deadly hack leading to a loss of customers and a major hit to your business. So where to begin? Here are eight steps that must be taken to ensure mobile app security.
Ecommerce spending in the U.S. for November and December posted a new record at $142.5 billion, up 13.1%, according to data from Adobe, while Salesforce pegged worldwide ecommerce spend at $723 billion, an 8% increase. Smartphones accounted for 84% of the 2019 holiday ecommerce growth in the U.S., Adobe said.
A study commissioned by PayPal shows consumers are shopping on smartphones more than ever but remain concerned about mobile commerce security. The global study across age groups found 80% of consumers have shopped via smartphone, but only 63% of ecommerce businesses are optimized to accept mobile payments.
With over 50% of shopping sessions now coming through mobile, the need to optimize mobile checkout experiences is becoming mission critical. Here are several mobile checkout experiences and best practices behind them.
Mobile transactions, particularly with smartphones, continue to grow globally when retailers promote their apps, according to a study by Criteo. Here is a look at how mobile transactions have impacted global ecommerce.